Start More Patients with World-Class Referral Marketing

Overview

Please note your TIME ZONE!

This Course is a Live Webinar and will be live-streamed:

8:00 pm ET, 7:00 pm CT, 6:00 pm MT, 5:00 pm AZ, 5:00 pm PT

CDE Credit: 1 hour

Description

Orthodontic practices live or die by referrals. Competition is increasing rapidly for all orthodontic practices and the marketing activities you implement today will determine your future. There are 5 Focus Areas that all have equal importance in successfully marketing an orthodontic practice and all 5 need equal emphasis in referral marketing. The 5 Focus Areas are patients, parents, referring doctors, social media and the community. Practices that address all 5 of these focus areas and implement the right number of strategies in each, will be the practices that continually and consistently increase referrals and protect their future.

In this webinar, based on analysis of over 4,700 orthodontic practices, Dr. Roger Levin will describe the competitive forces affecting orthodontic practices today and explain the ideal mix of marketing methods to keep referrals and starts strong. Attendees will learn the importance of each of the 5 Focus Areas as well as innovative and effective marketing strategies in each.

Learning Objectives

1.      Understand the 5 Focus Areas that are essential for orthodontic marketing success.
2.      Learn sample strategies in each category that can be implemented immediately to begin the process of increasing referrals and starts.
3.      Comprehend the competitive forces affecting orthodontic practices and how to successfully overcome each and attract new referrals and referral sources.

AGD Subject Code: Practice Management and Human Relations - 550

This activity has been planned and implemented in accordance with the standards of the Academy of General Dentistry Program Approval for Continuing Education (PACE) through the joint program provider approval of CE Zoom and Procter & Gamble / Crest+Oral-B. CE Zoom is approved for awarding FAGD/MAGD credit.

Course Contact: salisbury.s@pg.com

Course Categories: Patient Relations, Communications, Management

Provider Approval: (AGD) Academy of General Dentistry, Nationally Recognized (AGD-PACE) Academy of General Dentistry Program approval for Continuing Education

Educational Type: Live

Educational Method: Lecture

Prerequisites :

None

Sponsor(s) : Crest + Oral-B

Conflict of Interest Disclosure: None

All CE Zoom related support: support.cezoom.com